2018 sees new faces and promotions at Media Profile

January 17, 2018

Media Profile, Canada’s largest independent Public Relations firm, has promoted seven employees and added three new members to the team.

With close to 10 years of experience, Maxine McDonald, joined Media Profile as an Account Director to lead a range of consumer accounts at the agency including Starbucks. Maxine brings deep industry experience to Media Profile’s consumer clients and will bolster the company’s influencer relations programs. Also joining Media Profile are Alyssa Cabral and Jake Kislinsky as Account Coordinators.

Promotions include Dishni Jayasuriya to Account Director; Jenna Bruno, Sarah Fournier, and Ashley McGuire to Senior Consultants; Brooke Kelly and Ranziba Nehrin to Consultant; and Roman Trytyachenko to Accounts Payable Manager. In addition, Ashleigh Cartier, Senior Director, Digital Strategy, has been added to the company’s management team.

“Much of what’s great about Media Profile stems from being independent and employee-owned – we do things our way and that includes promoting from within,” said Alison King, President of Media Profile. “We attribute our staff retention to ongoing exposure to new opportunities and the ability to build their careers guided by the growth of our business. What this means for clients is that they benefit from sustained relationships with our people who possess the best thinking and experience.”